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MickMel

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Posts

Your website isn’t a project, it’s a relationship

Great daily summaries with Tasklet

The Short List, by David Ackert

No more apprentices

How to Know a Person, by David Brooks

Development is fun again

The Sunday Summary: Algospeak, focus, green bubbles, and the Garmin Approach S70

Adding doesn’t mean improving

Google Messages is better than iMessage

Atomic Habits, by James Clear

Your focus determines the value

Algospeak by Adam Aleksic

It’s becoming easier to write software than to just find it

The Sunday Summary: Improving AI, fun apps, amazing features, and Time to Read

Separation of Church and Hate, by John Fugelsang

Amazing features that still haven’t come back

AI bots are bad, but stopping them is worse

We’re in the centaur era of AI

Wouldn’t it be cool if an app could do that?

AI is improving itself

The Sunday Summary: Read your mind, track your time, and work to keep subscriptions valuable

The decline of subscriptions is increasingly problematic

Tracking your time with “Time to Read”

Finding Focus, by Zelana Montminy

What CRM do you use?

Immersive Reading with Flowstate Reader

Read Your Mind, by Oz Pearlman

The Sunday Summary: Connectors, Android, Hell Bent, and Reluctant Spammers

Reluctant spam is still spam

The difference between owning a website and caring for one

Hell Bent, by Brian Recker

Gemini is going to end up on top

Back to Android and it feels like home

The Connector’s Compass, by Joe Koufman

The Sunday Summary: Calm businesses, gamification, and U-shaped outcomes

Make a movie in your bed

Be a sucker for the good kind of gamification

Social media outcomes for kids are U-shaped

Reading Refresh

Supernatural to FitXR

The best businesses feel calm online

The Sunday Summary: Revisiting the past, soft fascination, consistent attention, and thinking about other things

We spend most of our time thinking about things other than what we’re doing

Consistent attention beats occasional overhauls

Soft Fascination

Revisiting the past

“Link in comments” continues to die

If your website is working, how would you know?

The Sunday Summary: Consumption, reading, search, and clicks

We need more investigation and less “owning”

Trust is built in the space between clicks

Search boxes are everywhere

Would being upset help?

My new favorite reading app – Paper2Audio

I don’t care what you consume. I care what you produce.

The Sunday Summary: Mistakes, calm websites, and avoiding looking at your phone

Calm websites convert better than clever ones

I did not see them look at their phone one time

The quiet work that makes everything else work

Ease beats quality

Mistakes happen, but responses matter more

“Set it and forget it” marketing simply doesn’t work

The Sunday Summary: Loud websites, boring marketing, and good communication

Good communication is more than just words

The myth of the finished website

Issues versus Tensions

Good marketing is boring, and that’s a compliment

The internet is loud; your website shouldn’t be

If no one is against your positioning, does it even matter?

The Sunday Summary: Obstacles, reading the Bible, and the power inbetween website redesigns

What happens between website redesigns is what actually matters

Watershed moments are usually hidden when they happen, but we’re in one now

A year of LinkedIn

The streaks from 2025

Rereading the Bible

Obstacles are your life

The Sunday Summary: Writing for yourself, permanent packing lists, and physicists are like Peter Pan

The virtual keeps the relationship connected

Physicists are the Peter Pans of the human race

Merry Christmas

Permanent packing lists

Data Never Sleeps: AI Edition

Why do I need to see your post that you didn’t even write?

The Sunday Summary: Repeat business, quick notes, storytelling, and the MX Master 4

Lincoln understood why people owned slaves

Stories increase fundraising

Notes from “No Rules Rules” by Reed Hastings

Do our research

Quicker notes on iPhone

Repeat business is great, but loyalty is better

The Sunday Summary: Platforms for good, frequency illusion, Jakob’s Law, and Wisdom Takes Work

Could you sit down at a bar and tell me the whole story?

You can charge the most for the things you find the easiest

Notes from “Wisdom Takes Work” by Ryan Holiday

Jakob’s Law has made the web boring

Frequency illusion or unobservant?

The web should be a platform for good, not a tool for chaos

The Sunday Summary: Marketing automation, Tiktokification, pinball machines, and sleep

Scenarios to sleep

The marketing funnel has turned into a pinball machine

Notes from “The Story Cycle” by Robert Carnes

The Tiktokification of social media

Marketing should be impossible to automate at scale

No man was ever wise by chance

The Sunday Summary: Mistakes, excessive work, and the AI-Driven Leader

It’s weird to brag about excessive work

The whole country is our soil

Notes from “The AI-Driven Leader” by Geoff Woods

“But LinkedIn doesn’t work for me”

Mistakes keep us human

Why do AI tools hallucinate?

The Sunday Summary: Latency, Excel, attention, and Humans

A tool to help with days of the week

The power of combining ideas

Notes from “The Human Brand” by Chris Malone and Susan T. Fiske

Give away more attention

All software competes with Excel and email

Embrace the latency

The Sunday Summary: Email gates, focus, and communicating in clip art

Communicating in clip art

The internet is becoming a tragedy of the commons

Notes from “Give to Grow” by Mo Bunnell

Leaving behind bits of our focus

The benefit of email-gated content continues to decline

What’s the business that will put us out of business?

The Sunday Summary: Hulu, Multipliers, doing less, and being more human

Embrace Uncertainty

AI can liberate you to be more human

Notes from “Multipliers” by Liz Wiseman

Like less, do more

Pushing information into your brain

YouTube TV to Hulu

The Sunday Summary: Browser wars, Upstream, and the Pebble 2 Duo

Hide the popular bookmarks until later

Don’t be anyone

Notes from “Upstream” by Dan Heath

All of my reading on the iPad Mini

Don’t let AI sit on the “OK Plateau”

The AI browser wars

The Sunday Summary: Lots of ChatGPT, the 5am Club, and a domain name for an article

A domain name for an article

Give AI your stream of consciousness

Notes from “The 5am Club” by Robin Sharma

Talking to ChatGPT everywhere

Algo simping can be a foolish game to play

As AI continues to grow, your brand will become your lifeline

The Sunday Summary: Bots are bots, selling out, AI 2027, and Better Ways to Read the Bible

AI is a tactic

AI 2027

Notes from “Better Ways to Read the Bible” by Zach Lambert

Dang, another good human has sold out to AI

Ask for “something else”, not “anything else”

Bots should identify themselves as bots

The Sunday Summary: Lots of AI, Remarkable People, and Superintelligence

The world needs fewer nonprofits

Remarkable people count their blessings

Notes from “Think Remarkable” by Guy Kawasaki

AI should bring you closer to your customers, not put up a wall

Schools need to stop hiding from AI

How can we use AI to delight our customers?

The Sunday Summary: Curiosity, postscripts, unbalanced lives, and your Focus Friend

Curiosity is worthless without honesty

Postscripts are popular

Notes from “Day Trading Attention” by Gary Vaynerchuk

Unbalanced lives can lead to great things

How to take advantage of LinkedIn’s secret lists feature

Borderline content (sadly) performs the best

The Sunday Summary: Complements, conferences, pointing and Paperlike

Learn to lose

It’s so hard to point

Notes from “Never Eat Alone” by Keith Ferrazzi