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How To Market A Game

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How much should we freak out about Silksong

The demo effect: From 7000 wishlists to 42,000

Gnomes: Tower Defense with 10-month dev time hits $367,484

2025 Q2 games that are selling

Don’t make your game free

Can you market a game with zero following?

Merchant 64: The importance of rapid release and sharing your work

Crafty Buildy Strategy Simulation Buyers Guide

Consider the Horse Game

Most people who buy your game won’t play it

Can itch.io success translate to Steam success?