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Herbert Lui

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Posts

Waking up from the trance of avoidance

The intermediate hump

Incline to the improbable

A technician’s expertise

Scheduling, payoff, and clarity

Bloat

Five conditions that amplify your best efforts

Rethink your product’s price, packaging, and promotion

The prolific Iceman

Take more photos

Reflecting on creative consistency

Confidence is high

The courage to miss out

Ira Glass, and the gap

Vinyl isn’t just about the sound

Let the small stuff slide

Why I’m prolific, and why you should be too

A house with its own website

Obviously AI, totally acceptable

A restaurant’s evolution

Maladaptive frugality, at Hacker News

Just another name on another list

Be mindful of renting capabilities

Adventure starts when everything goes wrong

Thanks for reaching out

Please prompt me, and allow me to prompt you

Resumption matters, now more than ever

Maladaptive frugality

A beginner’s guide to asking

Speaking with i-Think

Sometimes, it goes before it works

Always ask

Speak directly with your customers

Your friends, your customers, and your work

Scrap paper is powerful because it’s friendly

Take yourself seriously

Clarify your definition of success

On AI music and writing

Easier done than said

Which story will you choose?

The ROI of a recovery attempt

The community circuit

Difficulty is a positive early signal

Talk to your competitors

Creative enfeeblement

Talking about your goals is a tradeoff

Introducing the Consistency Journal

Five random posts

Nonsense

Introducing random posts

Second nature

Be curious, not judgmental

Thank you, Faiz

What’s obvious to you might not be to me

Add purpose to the payoff

A final goodbye

Bias for continuity

Five minutes ahead

Shaping a solution

In praise of the quiet celebration

Recoverability is more useful than reversibility

Learning Chinese again

Shape your projects and tasks

Learning fast vs. learning with your heart

Define your creative surfaces

Keep interruptions brief

Release and consumption cycles

Early and late are relative

No more big rings

Pokémon published Red and Green before making them perfect

Pokémon, collection, and connection

Change your hands, change your psychology

The six lean, long, years of starting up Pokémon

Did you know many successful artists worked day jobs?

Early experiences with Pokémon

Evolve or die

Small talk sets up big ideas

Everything is impermanent

Fun first

The first Pokémon

How to find people who link to your blog

Your intentions need baking and cleaning

A masseur’s wisdom

Turn a creative fever into lasting inspiration

Social media just doesn’t hit like a website does

This, too, can be meditation

The sauce and the main course

You can opt out of incentives

Practicing in public

Five lessons for whispering into the Hacker News front page

Anybody else can do it…

People-shaped problems

Trust yourself

The return of slow

Bet on each other

Happy year of the fire horse

Sketch, don’t paint

Nostalgia and withered technology

10 years of stories

I will speak at CreativeMornings

An idea not pursued

Write to remember your good ideas

Trunk Sale Tour 26

Is the business on your side?

Launch first, improve later

Recoverable and irrecoverable decisions

Going through the motions

It’s also your idea now

Balance

Foundational content

The night I became an entrepreneur

The 48 Laws of Power started with powerlessness

Escape velocity

The hungry ghost’s favorite ingredient was ambition

A return to my business writing practice

Craft your little empire

A matter of size

Celebrating the debut of Home Room

Evening constitutional

Why people still ask for directions

Becoming more mindful of overcorrecting

Manage your energy, not just your time

Five

Some teachers show you what to avoid

5 ideas I will be practicing this year

Five books I’ve enjoyed recently

How I stretch my attention span

Three early career plays

You can either learn or be judgmental

Publish once before making it perfect the second time

Two lessons I learned writing something heavy

Reflecting on my failure to write a NYT bestselling book

Remember the idea now, not later

The power of proof assets

When you delay a task, your mind makes it more intimidating

Good things happen when you can be flexible with timing

New year, New Material

Miracleless growth

Make your dream something you can’t fail at

Why not today?

The scribbled sheet of paper that changed fashion

A journal’s purpose

Stop exploiting yourself

It’s always worth spending time up front to make the process smoother

Third places on Christmas

The asymptotic queue

Whatever you struggle with is a great place to start writing

Maybe promotion isn’t about making money, it’s about helping your work find other people

Finding an answer to a question nobody else could answer

Why Allen Iverson stopped dunking

The point of writing every day isn’t to write every day

When is a best effort enough?

Participation is more important than the outcome

The joys of blooming “late”

Thank you, Keane

Two articles I wrote very early in my career

Fans will always be fans, even if they come and go

Imagining the future of The Path, after Cumberland Terrace

Figure out what’s working, and do more of it

Learn about yourself by making something you’ll throw out right away

Simple questions to sense content marketing ROI

While the image of success is loud, real success is quiet

Sometimes, the quiet achievements are the most important ones

Marketing readiness

Writing tired

Streaks are fragile, practices are anti fragile

Two ways to increase the value of your work

The writer’s room inside your mind

Cultivating a life with less deadline pressure

Create full-time job opportunities by adding value as a freelancer

Notes from a season of movement

Meditating through self-forgiveness, frustration, and overwhelm

Imagined realities can be shaped

Being frugal makes entrepreneurs less fragile

When you follow your inclinations, you create a special type of luck

Don’t make maintenance a last resort

Good judgment does not mean being judgmental

To get back into reading, choose a book just for fun

Strong defense sets up strong offense

If you’re exploring your career, keep more options open

Share your reminders to yourself

Maybe it’s not you

If you’re unsure what to do, take any action

The first step to get out of a hole is to stop digging

Defense to offense

Are you being rude to yourself?

How to compete with geniuses

Five tactics to scan for career opportunities

Survival of the most flexible

Clarify what your career currently supports

Finding help is a skill worth mastering

The Middle Way

Wisdom starts with walking

Lest we forget

Good project management is about getting ahead of opportunities and problems

Your routines are your opinions

Fill in stories with realistic details

Bias for novelty

If they can do it, so can you

The right and wrong times to burn the boats

Document whatever’s in front of you

Be mindful of what you’re getting good at

Three particularly resonant posts

In praise of the early morning flight

Make a list of pains you prevented

AI is useful because you can blame it

Three lessons from giving dishes an extra rinse at dim sum

Respond to mistakes with guilt and gratitude

Aerial roots can strengthen a tree’s foundation and absorb water and nutrients

Impress as few people as possible

You can always choose to be calm

Practice doesn’t make perfect, practice is permanent

The schedule is your project’s most important feature

Every day is an opportunity to improve a skill and create momentum

Make a list of things you want to do while you wait

Don’t let a misunderstanding distract you from your goals

When you do interesting things, you learn to make boring things interesting

If optimizing for commitment doesn’t work for you, optimize for balance instead

Treat your morning ritual like an opening chess move

Even if the doctor recommends doing nothing, the visit will be worth it

Create space for the things you want, so they can find you

What tomorrow doesn’t tell you

A dollar is a dollar, except when it’s not

It was supposed to rain

Giving thanks

You will have something worth saying after you write, not before

Three things writing every day has refined for me

Only boring people get bored

Craft, not fame, makes your story worth telling

Me and you

Three moments from writing this week

Stop chasing positive outcomes, allow them to find you with an indirect approach

Pineapples, pizza, and possibility

Collect underpants → ??? → Profit: A guide to filling in the question marks in your plans

Do things that make you feel proud of yourself

Three useful pieces of advice for public speaking

Music is a buoy in the seas of time and space

Don’t just support it, enjoy it

The paranoid only survive if it doesn’t kill them first

Make your phone dumber so it’s less addictive

Robert Frost on uniting your hobby and vocation